420I_Josh Dorfman, co-founder of Plantd and CEO and host of Supercool podcast

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Check out the trailer:


“Just consider the possibility that we don’t have to suffer to solve climate change.”


Are you interested in green growth to battle climate change instead of degrowth? What do you think about mayors making the best for their cities, thus, solving climate change? How can we create even more pockets of delight?


Interview with Josh Dorfman, co-founder of Plantd and CEO and host of Supercool podcast. We will talk about his vision for the future of cities, technology, industry innovation, people’s responsibility, the need for a vision, and many more.

Josh Dorfman is a climate entrepreneur, author, and media personality with two decades turning low-carbon innovations into products people actually want. As CEO and host of Supercool, he spotlights companies scaling climate solutions that cut emissions, boost profits, and improve daily life through a weekly podcast and platform. He co-founded Plantd in 2021, raised $19.5 million as CEO, partnered with D.R. Horton, and earned Fast Company’s Most Innovative Companies nod for carbon-negative building materials. He now serves as fractional CMO. Previously, he led Vine.com at Amazon and built The Lazy Environmentalist into TV, radio, and books.

Learn more about Josh through these links:

Connected episodes you might be interested in:


What was the most interesting part for you? What questions did arise for you? Let me know on twitter @WTF4Cities or here in the comment section!

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I hope this was an interesting episode for you and thanks for tuning in.


Episode generated with ⁠⁠Descript⁠⁠ assistance (⁠⁠affiliate link⁠⁠).

Music by Lesfm from Pixabay

3 responses to “420I_Josh Dorfman, co-founder of Plantd and CEO and host of Supercool podcast”

  1. […] in the 2025 paper by Phoenix Eskridge-Aldama, Aden Stern, Anna Vaughn and Diana Stuart, while Episode 420 brought practical optimism through Josh Dorfman’s experience as a climate entrepreneur and […]

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  2. […] founded on his work with climate solutions making life better for everyone without cutting back in episode 420 on the What is The Future for Cities? […]

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  3. […] No.420 – Interview with Josh Dorfman about green growth […]

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